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The site states the following, "We have recently had a number of conversations with clients that go beyond the normal mobile analytics questions." I noticed that the web site said " In particular, they are asking how can they grow their mobile traffic and unique visitors." They also stated " While this is not exactly our core business, we have seen enough examples across our client base to have a pretty good idea of the various methods and techniques available to the mobile site publisher. Search can be divided into two main categories." The meta header had MMS Mobile Advertising Statistics Analytics as the first keyword.