sbrinker typepad.com

Chief Marketing Technologist

A blog by Scott Brinker on the intersection of marketing and technology and the role of technologists in the marketing department.

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Chief Marketing Technologist

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A blog by Scott Brinker on the intersection of marketing and technology and the role of technologists in the marketing department.

PARSED CONTENT

The site states the following, "Thoughts on Marketing Technology Management by Scott Brinker." I noticed that the web site said " Balancing marketing technology and IT at a Fortune 500 firm." They also stated " Marketing technology management can look straightforward on paper, when analysts and pundit-bloggers such as myself draw simplified diagrams of new organizational structures with a few quick brushstrokes. Therefore, it was my pleasure to be able to interview Mayur Gupta. Its a bit difficult to pen down any role in marketing because it almost has to evolve at the pa." The meta header had marketing technology as the first keyword. This keyword was followed by chief marketing technologist, semantic marketing, and marketing IT which isn't as urgent as marketing technology. The other words the site uses is marketing software. Scott Brinker is also included and will not be seen by search engines.

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